May 18, 2008
Telco shareholders take note: The cable guy is beating you!
While the mantra of the AT&T’s management keeps telling us that consumers don’t want more bandwidth, consider this: cable companies are adding customers at a faster clip than they are.
Cable operators added a collective 1.3 million telephone customers in the first quarter, slightly ahead of the 1.2 million the industry added in the fourth quarter, according to media analyst Cynthia Brumfield’s IP Democracy blog.
By the end of the first quarter, the top nine U.S. cable operators served a total of 14.5 million voice customers, up 57% year over year and representing about 13% of the homes available for service, according to IP Democracy.
Telephone companies also gained ground on cable for video service and currently serve about 5.7 million video customers, according to IP Democracy.
On the broadband front, cable operators added more high-speed Internet subscribers in the first quarter than their telco competitors for the first time since the third quarter of 2004, according to Leichtman Research Group.
According to Leichtman, the 19 largest cable and telephone service providers added more than 2.2 million broadband customers in the quarter and provide high-speed Internet service to more than 94% of all broadband subscribers, or about 64 million customers. Cable operators provided service to about 34.7 million of those customers, with telcos representing 29.5 million subscribers. (Multichannel News)
Now consider this: Cable companies charge higher rates and their customer service is awful. The only thing the typically offer that is better is bandwidth. So AT&T, tell me again how the consumer does not care about how big the pipe is. That is the only logical reason for them to be buying into cable in greater numbers.
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Comments on Telco shareholders take note: The cable guy is beating you! »
Dr. Dog @ 9:36 am
THE driving force for Verizon to be rolling out FIOS believe it or not is not more bandwidth, even though they knew if they wanted to survive they had to. The primary reason for FIOS is so they could beat or match the headcount per customer served of the cable insdustry.
Last time I had access to the figures the cable industry was running about 2-3 FTE per 1000 customers while the phone industry was 5-7 FTE per 1000 customers. So it does not take a rocket scientist to realize that a 2x differential would equate to the demise of the Telcos just on POTS service alone.
So for VZ it was a trifecta –
1/ New service to compete with the cable guys.
2/ Using fiber VZ could get down to the 2-3 FTE of the cable industry.
3/ With reduced FTE requirements and fewer outside plant service calls FIOS also becomes a union busting technology.
Devil is in the details.
I do note that Comcast has had very limited success with VoIP as they keep filing for withdrawal of service in multiple markets every month.